How I could not find a good digital marketing consultant in Delhi for my consulting business. Failures that taught me!
I am just sharing an experience with you on what not to do while hiring a digital marketing consultant. I was trying to hire a digital marketing consultant in Delhi for a consulting business which I am running for the last 12 years and it was very difficult for me to generate leads. I was always in the fix of generating leads and the execution of existing projects. And I could not concentrate completely on generating leads neither could I concentrate completely on perfecting my product so that I can deliver to my clients well. This in turn could generate better leads, given if I can execute projects better, I could get a lot of reference projects! It's not that I didn't try a lot of marketing activities to generate leads. I tried content marketing as well as I tried Google AdWords. I tried PPC advertisement, inorganic advertisement, search engine optimisation, offline events and what not. And not just that I also join a lot of networking organisations and events but...